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Marketing & Advertising

ChatGPT Ads reporting in the same governed model

SourceMedium can incorporate reporting data made available through OpenAI Ads Manager Beta and join eligible campaign data with Shopify orders. Availability, ingestion method, field coverage, and cadence are confirmed during scope review.

ChatGPT Ads

Paid media and affiliate channels used to analyze spend efficiency, attribution, and growth performance.

Why ChatGPT Ads?

Treat ChatGPT Ads as an emerging channel without creating a separate reporting workflow. Available campaign data can be mapped into the same governed marketing model used for established channels.

Governed reporting inputs

Available spend, impression, click, and conversion fields are mapped into documented marketing models.

Cross-channel comparison

Eligible reporting data is normalized alongside established channels for consistent efficiency analysis.

Account-specific coverage

The available reporting fields, ingestion method, history, and cadence are confirmed for the Ads Manager Beta account during scope review.

Observed contribution context

Where identity and campaign signals allow, eligible order context supports governed attribution and channel-mix analysis.

What you can ask

With the AI Analyst, you can query ChatGPT Ads data using natural language. Here are some examples.

What's our ChatGPT Ads ROAS compared to Meta and Google?
How much revenue is ChatGPT Ads driving this month?
What's our ChatGPT Ads cost per new customer?
Show me ChatGPT Ads spend and attributed revenue by week
How does ChatGPT Ads affect our blended ROAS?

Joins with other integrations

ChatGPT Ads data is designed to join with your other data sources for unified analysis.

How it works

Setup depends on the source. We confirm access requirements, history, cadence, and customer responsibilities before implementation begins.

1

Confirm Ads Manager Beta access

Review the account's available reporting access, fields, history, and supported ingestion method.

2

Map available reporting data

SourceMedium maps eligible campaign data into the governed marketing model and validates the available coverage.

3

Measure and compare

Compare supported ChatGPT Ads metrics with established channels using the same documented definitions.

Ready to stop debating the numbers?

Book a platform walkthrough

In a 30-minute walkthrough, we'll review your current data stack, show how SourceMedium would replace or complement it, and demonstrate workflows relevant to your business.