---
title: "Fospha integration"
description: "Every ad platform scores itself. Fospha's cross-channel view lands beside self-attributing spend so you can see the gap."
url: "https://sourcemedium.com/integrations/fospha/"
---

# Independent measurement, next to platform ROAS

Every ad platform scores itself. Fospha's cross-channel view lands beside self-attributing spend so you can see the gap.

## Integration Snapshot

- Platform: Fospha
- Category: Analytics & Measurement
- Availability: Supported integration
- Documentation: [View docs](https://sourcemedium.com/docs/data-inputs/platform-integration-instructions/fospha-integration)

## Why teams connect Fospha

SourceMedium keeps Fospha in measurement, not ads: it is the re-attributed view no self-reporting connector can provide.

## Key capabilities

- Cross-channel view: Fospha re-attribution sits next to Meta, Google, and TikTok ROAS.
- Incrementality context: Compare platform-claimed conversions to Fospha's model.
- Spend reconciliation: The same spend, two reads: platform and measurement.

## Questions you can ask

- How does Fospha-attributed revenue compare to Meta's claimed conversions?
- Which channels does Fospha credit that platform reports miss?
- What is our Fospha blended ROAS this month?

## Joins with

- [Shopify](https://sourcemedium.com/integrations/shopify)
- [Meta Ads](https://sourcemedium.com/integrations/meta-ads)
- [Google Ads](https://sourcemedium.com/integrations/google-ads)
- [GA4](https://sourcemedium.com/integrations/ga4)

## How it works

1. Enable Fospha: Your SourceMedium team provisions the Fospha connection.
2. Measurement sync: Re-attributed performance lands in the warehouse.
3. Compare: Read Fospha next to each ad platform's self-attribution.

## Related integrations

- [GA4](https://sourcemedium.com/integrations/ga4)
- [Shopify](https://sourcemedium.com/integrations/shopify)
- [Meta Ads](https://sourcemedium.com/integrations/meta-ads)
- [Google Ads](https://sourcemedium.com/integrations/google-ads)